Elsa Morgan Subscribe

Speaking

Speaking & stages.

Five keynote topics, all built around what actually moves the numbers for women operators. Direct delivery, no aspirational filler. Honoraria scaled by audience and format.

Keynote topics

What I speak on.

Each topic exists because I have delivered it on a real stage and the conversation it produced was worth the room's time. I do not present material I have not stress-tested.

01
The Category Of One — how women operators win in saturated markets
The four-pillar framework I have used with 400+ operators. Why positioning beats hustle, what changes at each revenue band, and the three audit questions most founders skip.
For: founders, operators, growth conferences
02
When the personal brand becomes the liability
A talk I built reluctantly. The stage at which a founder-led brand stops being the asset and starts capping the company. What to keep, what to decouple, what it costs to wait.
For: 7-figure founders, M&A audiences, agencies
03
Building recurring revenue inside a coaching business
The membership math, the community ops cost, and the three preconditions that have to be true before you launch a recurring tier. With named numbers from operators who have done it.
For: coaches, consultants, service businesses
04
What we measure in week one of every engagement
The Category Of One Scorecard live, with audience volunteers if the room allows. The four numbers that predict whether a business compounds, and the three that don't matter as much as people think.
For: workshop formats, mastermind days
05
From founder-led to faculty-led — the de-founderisation playbook
My own story of moving from sole-deliverer to one named coach inside a faculty. Why most operators stall at this transition, what the architecture has to look like, and the cost of getting it wrong twice.
For: women's business audiences, EO/YPO chapters

Past stages

A selection.

Both keynote and panel formats across AU and selectively international. Full list available on request.

Business Chicks 9 to Thrive2025
AusMumpreneur Awards & Conference2025
SmartCompany Smart50 Summit2024
The CEO Magazine Founders' Forum2024
League of Extraordinary Women — National2024
Mumbrella Women in Marketing2023
Rare Birds Future Founders Summit2023
Heads Over Heels (Sydney)2023

Tech rider

What I need from the room.

Light setup. Built for conferences that move quickly between sessions and for venues that don't have specialist AV teams.

  • Lavalier or over-ear mic, hand-held only as backup
  • Confidence monitor at front of stage if available; not a blocker
  • HDMI input from stage for slides — I bring my own clicker
  • 16:9 aspect, 1920×1080 minimum
  • Recording rights pre-agreed in writing — happy to grant them, just confirmed in advance
  • Green room with seated water, 30 minutes pre-stage
  • Walk-on music optional, no opening video
  • Q&A welcome; format and timing confirmed in pre-event call

Booking

Speaking enquiries.

All enquiries get a written response within 5 business days. Honoraria scaled by audience size, format, travel, and recording rights. Pro bono and reduced fees considered for women-in-business and education audiences.

Direct: speaking@thequeenieeffect.com

All speaking enquiries are responded to within 5 business days.